Promoting your Business Workshop

Learn how to generate a marketing plan, write advertising and promotional pieces, measure advertising efforts and analyse results for effectiveness in just 4 hours.

Workshop Objectives

On completion of the course participants will be able to:

  • Understand the difference between marketing and advertising.
  • Make both marketing and advertising budgets viable.
  • Write advertisements and other promotional pieces.
  • Test and measure both the marketing and advertising efforts.
  • Complete marketing and advertising templates.

Key Content

This workshop covers:

  • What is Marketing and what is Advertising.
  • How to make marketing and advertising a viable option when you have a limited budget.
  • Best practice in writing advertisements and other promotional pieces.
  • How to correctly determine if your marketing and advertising works.
  • Marketing and advertising templates that work.

Who is this workshop for?

This workshop is focused towards Business owners of small to medium sized businesses. To ensure you get the most out of this workshop we keep the number of attendees to a maximum of 8 people.


4 hours


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